About the Project:

The Healthy Youth Act is on a mission to create a brighter, more informed future for Massachusetts’ youth. Through this fresh and engaging rebrand, we’re not just redesigning a logo—we’re creating a dynamic identity that speaks directly to young people, offering them a platform that’s safe, inclusive, and empowering. Focused on providing accurate, age-appropriate, consent-based, and LGBTQ+ inclusive sexual education, this rebranding and social media campaign is designed to connect with youth visually and emotionally. Each piece of content is crafted to engage, educate, and empower young people, giving them the tools and knowledge they need to make informed decisions about their sexual health. Through vibrant visuals, relatable messaging, and a strong commitment to creating a supportive community, this campaign aims to leave a lasting impact by helping youth navigate sexual health confidently and responsibly.